The PUMA LaFrancé is not trying to be lowkey, at all.

This isn't just a unique colorway, it's also part of PUMAs LaFrancé line, created in collaboration with NBA star LaMelo Ball, named after his own lifestyle brand. Not a performance basketball shoe, instead, this one lives fully off court.

Channeling Melo's "Not From Here" energy into a chunky silhouette that fully accepts main character status. Skate shoe DNA with Y2K proportions, flipped with full LaFrancé attitude: thick laces, padded everything and exaggerated shape.

The monochrome pink hits from upper to sole, while Melo callouts stamped across the midsole and outsole make it very clear whose world your'e stepping into.

• PUMA LaFrancé
  
• Regular width
  
• Rounded toe
  
• Lace closure
  
• Flat heel
  
• Textured outsole with LaFrancé and PUMA callouts
  
• Melo branding throughout